Flodesk University is our online campus offering you free courses in the form of quick videos where Flodesk instructors and members share their knowledge, insights and wisdom so that you can take your email campaigns to the next level.
Where can I find Flodesk University?
You can access Flodesk University directly via https://university.flodesk.com/.
Flodesk Univerisity is open for anyone—there's no signup or registration needed.
What can I find at Flodesk University?
Glossary of email definitions
Have you ever wondered what is meant by 'Click-through rate'?
Or 'Hard bounce' in email marketing?
The Glossary section gives you quick definitions of all the terms you can encounter when building and growing your email list.
It's alphabetically listed and you can also use the Search bar on the page.
This the section where you can locate all the video lessons. Whether your goal is to get started with Flodesk or take your email strategy to the next level, you'll find insightful tutorials here from Flodesk instructors and members.
Goal: Getting started with Flodesk
This section is all about the basics. You'll find the following tutorials here:
No website? No problem. Learn how to build an email list without a website pronto using our Full Page Form. You’ll be on your way to email marketing success in no time.
Get the step-by-step for how to create a Flodesk email workflow that delivers an email freebie and a welcome sequence.
Give people a reason to give you their email address. Learn how to create lead-generating freebie download people actually want.
Set your business up for success from the start. Get clarity on the problem you’re solving, who you’re helping and how to use email marketing to reach them with these five questions.
In this tutorial, learn how to automate emails—including the delivery of your freebie—using Flodesk Workflows.
Goal: Creating engaging content
This section is all about emails and telling engaging stories and connecting with your subscribers. You'll find the following tutorials here:
Learn the best structure and exact steps for how to write a newsletter that will help you grow your business.
Three steps to create content from everyday experiences that deepen both your brand story and your audience connection.
Learn how to make better videos that share your story and help you connect with your audience on a deeper level with these video tips.
Take the mystery out of writing your emails with these proven tips to connect with your audience.
Find out how to develop a strong brand voice to attract and connect with your target audience faster—whether you’re a new business or an established one.
Learn best practices for how to write email copy that gets more engagement, from subject lines that get opened to strategies that showcase your voice.
Learn one of the best forms of marketing your business: Telling your founder story.
Get tips for how to use video in emails—and incorporate gifs—to get more clicks and less unsubscribes.
Goal: Taking your strategy to the next level
This section is all about email list building and marketing strategy. You'll find the following tutorials here:
Wondering how to build an email list? Create your valuable freebie, then learn how to market it like a pro.
Learn how to attract and convert your ideal customers in a proven, repeatable way by understanding how the marketing funnel, aka the customer journey, works.
Learn tried-and-true strategies for how to build an email list for free, from mobilizing your audience to help you share about it to creating emails people want to read.
How to grow your email list even faster? Start getting your freebie in front of your target audience and stop focusing on your ideal client.
Goal: Making money while you sleep
This section is all about conversions and making money with the help of email marketing. You'll find the following tutorials here:
Wondering “What are workflows?” Learn when you’d use them to automate your emails and how they can help.
Wondering what to say in your workflow email funnel to maximize conversion? Get the step by step for the content to include and the order to send them.
Why quizzes are a great way to get people to sign up for your email list.
Let's sum it up!
Flodesk Univeristy is your one-stop shop for learning email marketing. You’ll find quick, information-packed videos taught by members and real-life small business owners on topics like:
Creating engaging content
Making money while you sleep
Taking your strategy to the next level
Getting started with Flodesk
What will you learn next?