Do you have a Shopify store for your small business 🛍? Are you looking for an easy way to pull your Shopify customers into Flodesk?

Good news—all it takes is just a few clicks.


How to connect Shopify to Flodesk

Step 1. Head to your My Account area > Integrations

Step 2. To automatically connect your Shopify store to Flodesk, click to connect and follow the prompts.

Note: All current and new customers will automatically be pulled into a Shopify segment named after your Shopify store—whether they have agreed to receive marketing emails or not—to allow you to send transactional, non-marketing emails to them.

Step 3. Once your store is connected, you will see a new segment named after your Shopify store on your Audience > Segments dashboard.

Important: For any member who connects with Shopify inside Flodesk, we do require the creation of a separate "exclusion list" segment for customers who have not opted in specifically for marketing emails.

This ensures that you stay compliant with anti-spam laws and that you only contact Shopify customers who have agreed to get marketing emails from you.


How to create an exclusion list

An exclusion list is, in essence, a new segment where you upload all your Shopify customers who have not opted in for marketing emails.

Follow the steps to create a new segment for your exclusion list.

Step 1. Go to Audience > Segments and click on + New segment

Step 2. On the Create a new segment panel, type in the name of your new segment. You can name it 'Shopify exclusion list'.

This segment will contain all the people who didn't agree to get your marketing emails, so name it in a way that lets you quickly identify this segment later.

Step 3. Pick a nice color for your new segment.

In this example, I chose red. But you can pick any other color, and you can change the segment's color any time if you wish.


Make sure to save your changes.

Step 4. The new segment is created and available on your Audience > Segments dashboard.

Step 5. Export a list from Shopify of those who did not opt in for email marketing.

You may find these two articles from Shopify helpful when creating the Exclusion List segment:

Step 6. Click on the 'Shopify exclusion list' segment's card, and on the next screen, upload a CSV of all your Shopify customers who didn't opt in for marketing email.

And you're done!



Let's sum it up!

To integrate your Shopify store to Flodesk, go to your My Account area > Integrations and Click to connect to your store.

This creates a new segment in Flodesk named after your Shopify store and pulls in all current and new customers automatically.

To ensure that you only email customers who have opted in to receive marketing emails from you, you'll need to create a separate, exclusion list segment.

More to learn

How to use folders in Flodesk

How to use Segments

How to design a welcome email

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