Segments vs Tags

What's the difference between segments and tags?

Written by Martha Bitar
Updated over a week ago


The goal of segmenting is to hyper-personalize your communication so it's always relevant and adds value. 

Your whole list or "All Subscribers" is your whole pie. You can segment manually, automatically, or by filtering subscribers.

Learn more about segments, how to use them, and examples of segmenting your subscriber list here.


Tags log user behaviors so you can segment better and automate more. 

We do all of the tagging for you, so you don't have to.

This is going to shake your world a little bit: did you know that most people use tags incorrectly? Our philosophy is to have all of this power working automatically for you and behind the scenes so you can focus on creating the subscriber experience you want.

You can learn more about tags, how to use them, and a few examples of tagged behaviors in Flodesk here.

More to learn:

We'd love to hear about your recent experience when searching for solutions to issues in the Flodesk Help Center (Knowledge Base). With your feedback, we can improve our knowledge base with new and better ways to help you succeed!

Please do not submit support tickets and feature requests via this feedback form.

If you need technical assistance, please submit a support ticket via email at support[@] mentioning your Flodesk account login email with a detailed description of your problem.

Do you have an idea for a feature that will help improve Flodesk for you and other members? Our Product team would love to hear from you.

Did this answer your question?