How to save email blocks as favorites

A step-by-step guide to saving email blocks as favorites and reusing them in any email

Flodesk lets you save individual email blocks—such as headers, sign-offs, image layouts, or GIF sections—as Favorites (♡). This helps you reuse your best designs without rebuilding them every time.

Saved favorite blocks can be added to any email you create or edit.

Favorite email blocks are reusable design blocks you’ve saved from the email builder. They’re ideal for:

• Sign-off sections with your signature

• Reusable layouts or branded sections

• GIF blocks from Flodesk templates

• Frequently used call-to-action sections

1. Open an email in the email editor.

2. Click once on the email block you want to save.

3. Click the heart (♡) icon to save the block to Favorites.

That’s it! The block is now available to reuse in future emails.

In this example, we created a sign-off block with a signature that we’d like to reuse in all upcoming emails.

Pro tip: Now, you can reuse some of the fun GIFs that come with selected Flodesk templates, like the cheerful dancing lines.

Note: You can save all email blocks except Address and Footer blocks.

• When you favorite or duplicate a block, all link actions are preserved and enabled. This includes selected segments, workflows, and link settings.

• If a block is already favorited, the heart icon will appear disabled until you make changes.

1. Click the plus (+) icon to add a new block.

2. Select Favorites.

Your saved blocks will appear in the right-side panel.

• The first block is inserted automatically.

• Click any other block to insert it instead.

The first block in your favorites list is your default favorite block. This means when you click to add the “Favorite” block type to your email, this block will automatically be inserted into your email.

To change it:

1. Hover over a block in the Favorites panel.

2. Click the three dots (···).

3. Select Set as default.

1. Click the plus (+) icon in the email builder

2. Select Favorites

3. Hover over the block you want to remove

4. Click the three dots (···)

5. Select Remove from favorites

You can remove any block, including the default one.

You can’t directly edit a saved Favorite block—but you can save a new version.

To do this:

1. Add the Favorite block to an email.

2. Make your changes in the editor.

3. Click the heart (♡) icon again to save the updated version.

If you no longer need the old version, remove it from Favorites.

The heart icon is disabled when:

• The block has already been saved as a Favorite

Once you make any change to the block, the heart icon will re-enable so you can save the updated version.

• Click a block → click the heart (♡) to save it as a Favorite

• Favorite blocks can be reused in any email

• Address and Footer blocks cannot be saved

• The first Favorite block is your default

• To edit a Favorite, save a new version

Can I save any email block as a favorite?
You can save all email blocks except Address and Footer blocks.

Where do I find my saved Favorite blocks?
Click the plus (+) icon to add a block and select Favorites.

Why is the heart icon disabled?
The block has already been saved. Edit the block to enable the heart again.

Can I edit a Favorite block?
You can’t edit it directly, but you can modify it in an email and save a new version.

Do link actions stay saved in Favorite blocks?
Yes. All link actions, including workflows and segments, are preserved.

What is the default Favorite block?
The first block in your Favorites list is inserted automatically when you add a Favorite block.