One way to ensure that your subscribers open your emails is to make sure they recognize who the email is from. For example, when we send you announcement emails from Flodesk, they come from Martha and Rebecca. It’s more personalized and friendly-sounding—and therefore much more likely to be opened and engaged with—than an email coming from a plain ol’ email address would.

Setting the From name for your emails, or the name of the email sender as it appears in your recipient’s inbox, is easy. So before you hit that send button on your email campaign—or publish your first workflow—let's take a look at where you can set or change it.

How do I customize the From name in Flodesk?

Step 1. Click on your avatar on the top right of your screen

Step 2. Select Email setup

The next screen shows you the name and email address your emails will send from.

Step 3. Fill in the From name

Pro Tip: We love From addresses that include both your name and your brand’s, like "Petra from Flodesk" (as seen in the below example). When an email is sent out from this account, recipients will see Petra from Flodesk as the email sender in their inbox.

Now, the other piece of who your emails come from is the associated From email address. Looking at our example again, Flodesk announcement emails come from Martha and Rebecca and the From email address is hello@flodesk.com.

As a default, your Flodesk account login email is set as your From email address.

If you signed up to Flodesk using the same address you want to send your email campaigns from—then you're all set. 🙌🏻

However, if you want to use a different email as the sending address, keep on reading.


How do I add a new From email address in Flodesk?

If you want to change the email address your emails come from, you’ll need to add a new sending address. Just follow the below steps.

Step 1. Click on your avatar on the top right of your screen

Step 2. Select Email setup

Step 3. Click the Add new button at the bottom of your current Sending addresses card.

Step 4. Fill in the new sender information. Add a new From name and Email address and click Save.

A yellow Waiting Verification message will appear. Flodesk will send a verification link to the new email address you added for security purposes.

Step 5. Check your inbox and click on the link in this email.

Once your second sending address is set up, set it as the default sending address:

Step 1. Click on your avatar on the top right of your screen

Step 2. Select Email setup

Step 3. Hover over the card

Step 4. Click the 3 dots (...) in the upper right corner

Step 5. Select Set as default

Note: You can have two sending addresses in one Flodesk account. If you have already set up two sending addresses, you need to delete one of them first, and then you can add a new sending address by following the above steps.

Let's sum it up!

  • Customizing the From display name and the associated email address for your emails can help your subscribers recognize who the email is coming from, so they’re more likely to open.
  • To set the From name for your emails, click on your avatar on the top right of your screen > Email setup, and fill in the From name field. To set a new From name, simply delete the old one and type in a new one.
  • To add a new sending address, click on your avatar on the top right of your screen > Email setup, click on Add new, add a new From name and Email address and click save.

More to learn:

Did this answer your question?