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Time delays 101

All about the Time delay step in Flodesk workflows

R
Written by Rebecca Shostak
Updated over 2 weeks ago

Flodesk gives you powerful control over when things happen in your workflow. 

The Time delay step allows you to specify exactly how long Flodesk should wait before moving subscribers to the next step in your workflow or checking to see if a condition is met. 

You can specify timing in the following ways:

A certain period of time

Measured in minutes, hours, or days. Flodesk will wait for this specified period of time before moving subscribers to the next step.

A certain day of the week

You may specify which day(s) of the week Flodesk should wait for before moving subscribers to the next step. 

For example, if you select Monday and Wednesday, and a subscriber enters your workflow on a Tuesday, Flodesk will advance the subscriber to the next step on Wednesday because it is the first available day of the week match. 

You may select as many days of the week as you like.

A certain time of day

You may specify the time of day Flodesk should wait for before moving subscribers to the next step. Flodesk will wait until the time matches on either the current day or the next day before advancing subscribers. 

For example, if you specify 12:00 am in your time delay and a subscriber enters your workflow at 1:00 am, Flodesk will wait for 12:00 am the next day to move the subscriber to the next step.

Note: if you want to send the email on a certain day of the week at a certain time of day, you need to add two Time delay steps below each other.

A specific day of year

You may specify the specific day of the year Flodesk should wait for before moving subscribers to the next step. Flodesk will wait until the date matches your inputted date as well as the time you've selected on that date before advancing subscribers. 

For example, if you'd like to schedule a Black Friday campaign far in advance, you would select Nov. 26th at 5:30am—and Flodesk would wait until that date and time to take the next step.

Important: If you plan to add a condition based on emails opened or clicked to your workflow, make sure to add a Time delay before the condition so your subscribers have time to open and click your email. 

Please note: times and days of the week are based on your account's timezone. To edit your timezone, go to your Account settings dropdown > Account > Account details.

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